Definitions

From the ordinance

Retail store shall mean any establishment where the primary activity is the sale of merchandise in small quantities, in broken lots or parcels, not in bulk, or for the rendering of personal services, for use or consumption by the immediate purchaser. This term shall also include establishments such as television rental establishments and photographic and portrait studios. However, retail store shall not include Motor vehicle uses, Heavy equipment and specialized vehicle sale, rental and service establishments, Quick service food stores, Motor vehicle service or repair establishments, Motor vehicle sale, rental, and service establishments or Retail use, large.